Things Happen
Pediatric Campaign for Chase Brexton Healthcare
Chase Brexton Healthcare is a 501(c)(3) non-profit medical center and provides a range of clinical services from primary medical care and behavioral health services to dental and pharmacy and welcomes more than 40,000 patients annually. Regionally recognized for gender-affirming care, Chase Brexton was in need of a campaign focused on community awareness for their other areas of expertise, namely their Pediatric healthcare services.
Originally conceived as one of three initial concepts for an earlier brand awareness campaign, the Chase Brexton team came back to us to revive the concept–retooled for a pediatric-specific audience months after the initial pitch. Deliverables included animated display ads and OOH Billboard ads, as well as the original artwork and animations files so that the Chase Brexton design team could pick up additional usage in the future.
I served as both concept artist and production artist for the design, illustrations, and animations in this campaign, including client presentations and feedback integration. This campaign ran in the summer of 2023, in both English and Spanish.
Creative Director - Kathe Flynn
Designer - Geoff Silvis
Copywriter - Monica Rodriguez