TL;DR ABOUT GEOFF

A disciplined doodler, dedicated dad joker, and dinosaur enthusiast with illustration and animation chops. I believe good design is a we thing, not just a me thing.

I’ve been pushing pixels with precision and unabashedly winging it alongside great teams across multiple verticals simultaneously. I can run on my own but I thrive in collaborative and team-building environments. I push designers and copywriters to improve their skills and critical thinking to build better brands for in-house teams and agencies alike.

Bonus: I will teach any team how to moonlight as Dungeons and Dragons adventurers, and can rebrand your Thursdays as ‘Friday Juniors’ in as little as three weeks.

RECENT HISTORY

Additional detailed history available upon request

Senior Designer| resonate | 2023–present

Owns the creative process from concept to execution, ensuring brand consistency and excellence across all marketing efforts. Responsibilities include guiding the creative direction, mentoring designers, and fostering collaboration across teams. Plays a strategic role in high-level campaign ideation, brand development, copywriting assistance, and cross-functional projects with sales, product, and executive leadership.

Key contributions include leading a full-scale brand overhaul, implementing new design programs, optimizing project workflows, and driving creative excellence through data-driven design strategies. The role also involves managing third-party creative agencies, overseeing major marketing initiatives, and refining corporate messaging.

Art Director | idfive | 2022–2023

Design and team lead for ad campaign concepting and production work including design, illustration, web design, video storyboarding, and animation. Maintained client relationships and mentored junior designers and copywriters for higher-ed clients including George Mason University, East Stroudsburg University, PennWest, Howard University, and the University of Hartford, and nonprofits and regional healthcare like Chase Brexton, Sheppard Pratt, Baltimore Public Media (YPR), and the Smithsonian (NMAA). 

Art Director | Havas CX | 2020–2022

Seasonal and themed ad campaign design lead with custom illustrations and 3D rendering, development QA, web design, and svg animations. Heavy focus on lightweight animations and wireframe templatizing for B2C email campaigns, display ads, and social media for Fitbit, Lacoste, Babybel, Wells Fargo, Liberty Mutual, and Honeywell.

Concepted, illustrated and oversaw production of Fitbit’s most successful campaigns to-date, the 2020 Back To School Sale, which they re-purposed wholesale for the 2021 year, and 2021 Black Friday & Holiday Sales, which were used as the aesthetic framework for their entire 2022-23 Campaign Playbook.

Marketer & Designer | FILLAT+ Architecture | 2017–2020

Graphic Designer, Copywriter, and Marketer for multifamily and hospitality architectural design firm. Primary tasks included rebranding, print collateral, trade show graphics and environmental design and wayfinding assistance, web design, server maintenance, and photography direction.